Creator Support

Why Should You Connect Your Social Accounts?

Linking your social accounts to Creator Edit authenticates you as the account owner. Once linked, only your audience data is shared, which the platform uses to determine which campaigns are a good fit for your audience. Creator Edit won't have access to any private information aside from your audience data.

Linking your social accounts allows you to get real-time analytics, e.g.:

  • Your most active followers

  • Posts with the most engagement

  • Demographics of your audience

Note: To collect insights for Instagram, you'll need to link your Instagram Business or Creator account to a Facebook Business page. This is because the permissions required to access the information are managed through Meta Business. You do not need to be active on Facebook.

S
Storm is the author of this solution article.

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